Niwel Hair Care

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Marinho Story

On the of haircare, my hair is the part of my body that I devote the most time to.

Before, when it was straight, I would often go to the hairdresser to have my hair straightened. Back then, I found an old salon, which was not much to look at, but had an outstanding hairdresser with magical hands!

Then came the day when I went from straight to wavy, then from wavy to curly, and finally to really, super curly. And I don’t know why, but I suddenly had trouble finding a salon that could manage my hair, capable of transforming my tuft into a beautiful mass of silky curls… A curl that was regular and consistent. Ahhh the haircut of my dreams!

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Maybe I didn’t look hard enough, but I sometimes have the feeling that in Paris, only two types of salons exist.

On the one hand, the salon that doesn’t look much like a salon, I mean a real hair salon where I would want to spend hours with my friends; but contrary to its outside appearance (and interior, to tell the truth) offers the services of hairdressers that are really great with black or mixed women’s hair, and at an unbeatable price.

Then on the other hand, there is the salon that’s ideal for mid-afternoon pampering, much more expensive, and certainly not better in terms of the results.

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Over time, I end up relying on my 10 fingers and turn my bathroom into my own personal salon. I learned about haircare tailored to my type of hair. And today, I think I’m at the point of having figured out how to take care of my hair myself.

Each week, I start on my never-ending ritual. Between baths of Argan oil, shampoo with shea butter, and aloe vera masques, when I’m going to take care of my hair, I give myself at least 3 good hours for nothing but that.

Generally, I use products that I order from abroad or that I bring back from my trips to the US (which is pretty challenging to do with suitcases that are already bulging). But recently, more and more brands are becoming aware of this deficiency in cosmetics for black women, and have decided to develop a line of products or even dedicated specialty stores.

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So today I’d like to introduce Niwel, a selection of top of the line products specialized for mixed women’s and black women’s beauty, created by Franck Provost that isn’t shown anymore. I have, myself, had the opportunity to test the line of hair oils (see the results here). For my first test product, I would say that it was rather successful. I especially like that these hair products aren’t too greasy. My favorite? The elixir serum.

And to take care of your own hair, how do you do it? Usually at a hair salon, or more often at home?

WRITTEN ON MARCH 6TH 2015, IN PARIS!
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1 Comment

  1. Je n’avais Pas conNaissance DE CETTE gAmme chez niwel. Ton artIcle me donne envie de tester. Merci pOur le retour.